While the period underwear market continues to see explosive growth in retail all across the globe, one of fashion’s largest names is quickly becoming THE destination for this category: Nordstrom. In addition to carrying some of the largest period underwear brands on the market, as of this October, Nordstrom is now carrying all five styles of Saalt’s premium, reusable period underwear, Saalt Wear, on their website.
Being arguably one of the top department stores to buy lingerie, Nordstrom’s customers are incredibly invested in not only having a diverse bra wardrobe, but a diverse underwear wardrobe, as well—from seamless thongs, to high waist shapewear, to lacy hipsters, and beyond. The addition of Saalt Wear’s elevated designs and impossibly thin gusset tech to Nordstrom’s period underwear assortment gives customers incredible new options to keep leaks (including bladder and light postpartum) at bay, while still looking and feeling exactly like your favorite pair of everyday underwear.
Equally as exciting, Nordstrom customers—many of whom prefer to shop brands that are sustainable and give back—also have another reason to love Saalt Wears’ debut. Not only is Saalt Wear made of post-consumer recycled water bottles, but as a Certified B Corp, Saalt donates 2% of every purchase to fund global initiatives in menstrual health, education, and sustainability. Talk about a purchase with purpose!
Even better, purchasing Saalt Wear on Nordstrom.com is convenient and without risk. Shipping and returns are always free, so if there was ever a time to give period underwear a try, it’s now. Head over to Nordstrom.com and find your perfect fit today!
